Luxury Yacht Life Attracts Many People Who Yearn For Water

Although local governments have spared no effort in developing the yacht industry in recent years, they have to admit that yacht life and culture are still not widely accepted. Moreover, domestic buyers tend to pursue large-size, luxurious-looking products and ignore the hull quality and handling feelings. The factors are not conducive to the popularity of yachts. In this regard, Yang Xinfa, president of the China Shipbuilding Industry Association Boat Branch, said that the current situation of China's yacht industry did not develop as expected is worrying. The current problems mainly include the construction of public infrastructure is far behind, relevant laws and regulations. Absent or cumbersome, large export volume but low price and low internal sales. In addition, the media lifestyle of the yacht is not expected for the public, the yacht terminal lacks continuous popularity and activities, if social demand is not effective Cultivating and releasing, this “golden industry” floating on the waterway will be difficult to achieve rapid development.

“The shortage of effective demand cannot promote the formation and development of the yacht market.” Yang Xinfa believes that the wealthy domestic class pays attention to yacht consumption, and a few rich people can buy yachts with prices of several million, tens of millions or even hundreds of millions of yuan, and high The maintenance cost is not a problem for them. However, the consumption of a few rich people does not form an effective demand for the whole society. This luxury yacht life has attracted many people who yearn for water, but it has further solidified the image of the yacht as a high-end consumer goods, diluting its attributes as a mass leisure and entertainment tool, which undoubtedly inhibited the yacht consumption demand in the middle class. The class and the general masses expanded.